Norman Melancton Bel Geddes (1893- 1958) was a designer who focused on aerodynamics. He provided the new word---streamlined shape, this idea came from high-speed flying bird, the fish body, and the Nineteenth Century nature and life sciences. And this style also represent ‘speed’ ‘accuracy’, and ‘efficiency’.
The sensuous impulse looks to nature for models that feature the sinuous S-curve. I think nowadays a lot of products such as airplanes, cars, furniture and etc use the streamlined shape. Car is the typical one in all of them. It is a result of the ‘sensuous Impulse’. Like Hunter-Stiebel said ‘The evidence of three centuries suggests that the rococo spirit is alive and well. Whatever may be touted as tomorrow’s trend, somebody, somewhere, will be ‘creating something sinuous, organic, and sensuous’
Company engineers look to biology for inspiration, studying the structure of insect wings to design car-body structures. To develop the top-of-the-line R8 sports car, Audi studied the streamlined shape of a swimming penguin.
Aerodynamics
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