DSDN101 Group Work 2

“Milk Audio” is a sound recording company and the aim of our flash animation was to both correlate effectively and efficiently with our poster we had made in task 1. We hoped to reiterate the branding of our company by simply adding animation to the current features of our poster. This was to establish ‘milk audio’ as an easily recognizable recording company synonymous with great music production. Again we used the slogan “Get On The Milky Way” as it talks to the audience and gives instruction while still remaining current with the company’s name “Milk Audio.” Although we both inverted the colour scheme to slightly differentiate from our original poster and introduced music to play alongside the animation. The music we chose was a remix of French musician Sophie Marceau featuring  Humming Urban Studio, a South Korean electro-pop band, to emphasis subtly the company’s international audience and influence in international pop culture. Not to mention to highlight the possibilities of artist collaborations and remixing while signed and recording with “Milk Audio.” Our animation hopes to incorporate efficient “Milk Audio” branding and appeal to a greater international audience.

By Ruhao Shen, Soyoung and Roimata Sinclair

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